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Automation Fair
Nov 16-19, 2026
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Automation Fair 2026 Future in Focus

OEM Leader-to-Leader Summit

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Turn machine innovation into business growth

Discover how technology, collaboration and new business strategies are driving efficiency, differentiation and long-term value.

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The OEM Leader-to-Leader Summit brings together forward-thinking OEM executives and Rockwell Automation leaders to explore the technologies, strategies and market trends shaping the future of machine building. Executive perspectives and customer-led presentations will provide insights into digital engineering, cybersecurity, AI and modern software technologies helping OEMs improve performance, accelerate innovation and create lasting competitive advantage. Join fellow industry leaders to learn how organizations are leveraging digital twins, scalable software solution and emerging AI capabilities to drive business growth while preparing for the future of industrial operations.

Tuesday, November 17
11:30am – 12:15pm Check In & Networking Lunch 
12:15pm – 12:30pm

OEM Leader-to-Leader Summit Keynote

  • Blake Moret, Chairman and CEO, Rockwell Automation
12:30pm – 12:50pm

Kickoff & OEM Perspective 

Explore the market dynamics, technology trends and customer expectations reshaping machine builders today, and the opportunities they create for OEM growth and differentiation.

  • Evan Kaiser, Global Sales Vice President, OEM, Rockwell Automation
12:50pm – 1:30pm

From Concept to Competitive Advantage: Amgen's Digital Twin Journey 

Discover how Amgen is leveraging digital twin technologies to accelerate engineering, improve decision making and drive operational excellence. Through a firsthand customer perspective, attendees will learn how virtual models are helping organizations reduce risk, improve performance, maximize value and create a competitive advantage across the machine lifecycle.

  • Darren O’Brien, Head of Technology, Amgen
1:30pm – 2:05pm

Building Trust: From Secure Design to Lifecycle Resilience 

As cyber threats grow in scale and sophistication, OEMs are increasingly expected to deliver secure and resilient solutions. This session will explore evolving cybersecurity requirements, emerging industry expectations and how secure by design approaches can strengthen customer trust, reduce risk and create competitive differentiation.

  • Evan Kaiser, Global Sales Vice President, OEM, Rockwell Automation
2:05pm – 2:45pm

Modernizing Operations Through Scalable Digital Solutions: Tetra Pak on FactoryTalk® Optix™

Learn how Tetra Pak is modernizing its approach to machine and system development through scalable digital technologies, including FactoryTalk® Optix™. This session will explore how standardization, improved visualization and modern engineering practices are helping drive efficiency, flexibility and long-term business value.

  • Sean Sims, VP of Innovation, TetraPak
2:45pm – 3:20pm

Designing the Future of Industrial Operations with AI

AI, digital engineering and virtual commissioning are redefining how OEMs design, build and deploy next generation machines. Learn how technologies such as Emulate3D® can help reduce development risk, accelerate innovation and improve operational performance through virtual design and validation. This session will explore emerging trends, practical applications and the role AI will play in shaping the future of industrial operations.

  • John Pritchard, Business Manager - Emulate 3D, Rockwell Automation
3:20pm-3:30pm

Wrap Up

  • Evan Kaiser, Global Sales Vice President, OEM, Rockwell Automation

Set your future in motion

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Everything you need to know

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2026 Stevie Awards

Award winning by design

The difference is in the experience. Automation Fair earned multiple Stevie® Awards from the 2026 American Business Awards® in the Corporate & Community category for distinction in creating a standout event. 

Automation Fair is a registered trademark of Rockwell Automation.

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