Solutions for OEM Systems and Services

Accelerate the Future of Your Machines with Industrial OEM Solutions

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It’s Time to Unlock New Value with Digital Innovation

In a fast-paced market, it can seem like customer demands change in the blink of an eye.

Now more than ever, end users are calling on their suppliers for more flexible, higher performing machines that deliver new levels of production value. With our original equipment manufacturer solutions, OEMs can design and build machines with less risk and more efficiency. Your machines themselves can transform too. Our hardware and software enables the seamless flow of data so that you can make your smart machines more intelligent, scalable and dynamic.

Our digital solutions can help you:

Improve efficiency in every phase of your development
Innovate faster and deliver differentiated value
Use data to enhance your solutions and unlock new business opportunities

Realizing digital value: Three opportunity areas for OEMs

The inside of a factory with the machines tinted blue and key performance data floating above them digitally.

Realizing digital value: Three opportunity areas for OEMs

The industrial technology landscape is changing, and there’s a strategic opportunity upon OEMs. Learn how you can work with Rockwell Automation to seize that opportunity and deliver value that stands out in a crowded market.

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The OEM Advantage Playbook

We surveyed 500 OEM leaders across 17 countries to gain insights on how top-performing OEMs are winning. Discover how the data brought to light five key pillars that can help OEMs like you stay competitive and position your business success.

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Be Positioned for Business Growth

Our OEM solutions help you optimize your machines, create differentiated offerings and improve customer outcomes.

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Enhance operational efficiency

Compress turnaround time from concept to commissioning using digital solutions.

Deliver differentiated customer value

Build your next-generation equipment that increases customer productivity and flexibility.

Expand business opportunities

Offer data-driven services and solutions that address evolving customer needs.

Differentiate Your Smart Machine Designs

More than ever data is essential to helping your customers achieve their goals. But machines must now do more than purely supply data, they must provide data-driven insights that work to improve process performance, raise machine reliability and drive better decision making. Backed by our technology solutions, machine builders can design smart machines that are integral to your customer’s journey to optimize their production and strengthen their supply chains.

With smart machines you can:

Enable information availability
Simplify integration
Deliver real-time diagnostics and analytics
Optimize operational efficiencies

Smart Machines and Equipment

Explore how OEMs can leverage smarter machine designs to increase profitability and drive growth with enhanced agility and innovation.

Explore Our Capabilities

OEM Solutions that Enhance Your Unique Areas of Expertise

Your requirements as an OEM are unique. With our industry and OEM solution experts, we can help you put your most ambitious plans into motion and deliver them at scale to drive your business into the future.

Solutions for Material Handling OEMs

Speed delivery of smarter, more agile automated material handling systems and meet customer needs in a dynamic marketplace.

Solutions for Converting and Web Handling OEMs

Elevate what is possible in your converting and web handling machines and maximize customer satisfaction using our industry-leading technology.

Solutions for Packaging Automation OEMs

Empower OEM machine builders with Rockwell’s flexible, data-ready automated packaging systems to build smarter, modular, and connected packaging machines.

Solutions for Manufacturing and Assembly OEMs

Discover how you can design flexible manufacturing and assembly machines that are more modular, sustainable and data-driven.

Solutions for Heavy Industry Equipment OEMs

Design safer, more reliable equipment and deliver new possibilities for your customers using our solutions for heavy industry.

Solutions for Process Automation OEMs

Meet industry demands using our leading technology portfolio to deliver optimized, flexible and data-enabled process automation equipment.

We’re with You at Every Step of the Machine Building Process

We understand that for your business to be at its best, you need technology that drives your people, processes and machines forward. We work with OEMs to help design and deliver optimized machine automation solutions through our hardware, software and services. With Rockwell Automation as your trusted partner, you can differentiate your products and deliver the results that matter most to your customers, including improved asset performance, better productivity and increased profitability.

From the earliest stages of design and commissioning through aftermarket services and continued customer engagement, we’re here to help you do what you do best.

Reduce Design Labor Time and Costs

Take advantage of digital tools that unify data flows to mitigate risk and improve overall efficiency in the design stage.

Explore our Design Stage Solutions

Streamline Development to Accelerate Value

Use code libraries, programming templates and other tools to enhance communication and collaboration while shortening project timelines.

Explore our Development Stage Solutions

Simplify Integration for Faster Commissioning

Use our OEM systems and solutions to reduce commissioning risk and deliver equipment that fits cleanly into any existing infrastructure.

Explore our Deliver Stage Solutions

Extend Value Throughout the Equipment Lifecycle

Take advantage of our solutions to evolve offerings, diversify revenue streams and increase customer loyalty with always-on services and support.

Explore our Engagement Stage Solutions

How We Are Aligned to Help OEMs Reach New Possibilities

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Robust Partner and Customer Ecosystem

We drive next-generation innovation by bringing together a network of key global end users, OEMs, technology partners, and others to rapidly bring solutions to market.

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Technology and Ongoing Innovation

We help you achieve ambitious business outcomes through an unmatched portfolio of integrated hardware, software and services. Our offerings are guided by our commitment to innovation and grounded in our industry expertise.

Two men in a factory both wearing yellow safety helmets and discussing what data on a tablet.

Commitment to Risk Management

Our connection with industry-leading experts and extensive security investments help mitigate safety and security risks so automation machine builders can protect employees and equipment, with a focus on reducing the risk of severe impacts.

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Dedication to Sustainability

We focus on reducing energy consumption, water use and waste to drive better outcomes for our customers and partners, our company, and our communities.

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World-class Customer Support

We are a global company providing in-region support for OEMs, which means OEMs benefit from global insights and resources, plus industry and technical experts who understand local markets.

OEM Partner Program

Our OEM Partner Program recognizes innovative machine and equipment builders that integrate Rockwell technologies into their solutions to give customers a competitive edge. As part of the PartnerNetwork™ framework, OEM Partners collaborate with Rockwell to design, develop and deliver flexible, efficient equipment that improves productivity and agility. The program offers tiered levels of engagement, providing access to co-marketing opportunities, coordinated market planning and enhanced customer engagement, while helping partners fully leverage Rockwell’s automation portfolio.

OEM Partners

OEM partners provide high-quality, innovative solutions that use our technologies to give you a competitive advantage.

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Delivering Better Outcomes Through Innovation, Together

From equipment concept design to supporting operation and maintenance, OEMs can count on our technologies, resources, and people. Read more stories from machine builders that have worked with us to drive business growth and deliver value to their customers.

Case Controls Helps Customers Reduce Energy Costs

Case Study

Case Controls Helps Customers Reduce Energy Costs

Case Controls helps manufacturers save money and reduce carbon footprint by optimizing use of compressed air.
Hirata Boosts Efficiency with Emulation Software

Case Study

Hirata Boosts Efficiency with Emulation Software

Hirata recently invested in an emulation software solution to improve debugging and commissioning by leveraging the latest digital engineering technology.
Harpak-ULMA Improves Customer Agility with Smart Packaging Machines

Case Study

Harpak-ULMA Improves Customer Agility with Smart Packaging Machines

Packaging OEM uses IoT capabilities like augmented reality to help customers adapt to changing business conditions.
LeMatic Extends Value with IIoT Technology

Case Study

LeMatic Extends Value with IIoT Technology

Bakery equipment manufacturer LeMatic is using new digital tools to drive more customer value – from proof-of-concept to aftermarket support and SaaS.
More Efficient Controls Testing – for Less Cost

Case Study

More Efficient Controls Testing – for Less Cost

Wood processing leader BID Group expands staff access to controllers and opens the door to more innovation with FactoryTalk Logix Echo emulation.

What are OEM Solutions?

Rockwell OEM Solutions are engineered offerings that help original equipment manufacturers optimize machine design and deliver differentiated value to their customers. These solutions leverage Rockwell’s portfolio of automation hardware and software to enable real-time diagnostics, smarter data insights and seamless integration into customer operations. By incorporating digital technologies throughout the machine lifecycle, OEMs can accelerate development, streamline commissioning and expand service-based revenue opportunities.

Benefits of OEM Solutions and Systems

Partnering with Rockwell to build OEM solutions delivers a range of strategic advantages:

Enhanced Operational Efficiency – Accelerate time from concept to commissioning with digital tools that simplify design and integration.
Differentiated Customer Value – Offer next-generation equipment that helps customers boost productivity and flexibility.
Expanded Business Opportunities – Enable new data-driven services and market growth through smarter machine capabilities.
Improved Market Positioning – Being part of the OEM Partner Program increases visibility and credibility with customers and within the PartnerNetwork™ ecosystem.
Access to Resources & Support – OEM partners receive technical resources, training and collaboration opportunities that help shorten development cycles and support long-term success.

By combining advanced automation technologies with deep industry expertise, our OEM solutions empower OEMs to design smarter machines, unlock new service opportunities and deliver measurable value to their customers. From streamlined development to long-term lifecycle support, our OEM solutions and services help drive performance, innovation and growth. Connect with us today to discover how we can help you build the next generation of high-performance equipment.

Take the Next Step to Deliver New Value in the Industries You Serve

We offer industry expertise to help design, implement and support your digital transformation investment.

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