In my working life it’s my job to provide leadership in the Middle East for the complete product portfolio of Rockwell Automation. In a way I have similar responsibilities to a director, but more often, I’m part of an expert team brought in by a customer to help them deliver their vision. It’s a role we at Rockwell Automation understand very well – our whole approach is to help highlight the technical and technological pathway for our customers to achieve their vision, and to bring to full effect the huge talent and solutions capability of the largest company in the world dedicated to industrial automation.
We also know our limitations – industry 4.0 is different for every enterprise and only the customer’s own leadership can deliver its full benefit. It makes my job very interesting – you could say that it’s like being able to work on a variety of different films at the same time.
Which is great, because I like a good variety of films. Nowadays I still enjoy watching movies with my own kids (especially Marvel ones, or anything with leading actors like Morgan Freeman, Leo DiCaprio, Robert DeNiro, Tom Hanks, Matt Damon, and others), and they have taken the family movie tradition into the next generation.
We’re a long way from Mumbai now; my own family has grown up in the UAE, but I remember fondly where my love of movies started, at the local Sangam cinema. Sangam, by the way, refers to a confluence of rivers in Hindi, particularly the Ganges and Jumna Rivers, at a very sacred place called Allahabad. A fitting metaphor for the convergence of technologies and skills required to make the most of Industry 4.0.
If you’d like to get together with Rockwell Automation near you and discover how we can help you deliver your vision of Industry 4.0 for your enterprise, get in touch.