Who can participate as an exhibitor and sponsor?

Partners from the Rockwell Automation PartnerNetwork™ program are invited to participate.

What deadlines should I be aware of as an Exhibitor/Sponsor?

March 17: Exhibit/Sponsorship sales opens April 30: Deadline to submit for the Call for Speakers June 16: Sign up for an exhibitor or sponsorship package for early savings and to receive early access to 2027 Chicago opportunities August 31: Sponsorship sign up deadline; limited available after August 31 September 30: Exhibitor sign up deadline; limited available after September 30

Have additional questions about exhibiting and sponsorships?

Contact the Automation Fair team with any questions.

Automation Fair

Nov 16-19, 2026

Save the Date 2026

Exhibitors & Sponsors

Room full of people at Keynotes at Automation Fair

Opportunities now available

Step into the center of the ideas, conversations and experiences shaping the future of industrial operations. The 2026 Automation Fair® event Exhibitor and Sponsorship Program delivers more reach, visibility and flexibility than ever before.

A man showing information on a computer screen at Automation Fair

Exhibit

Automation Fair’s Expo is the prime platform to discuss, demonstrate and differentiate. Across three high‑energy days, exhibitors engage with 14,000+ attendees, including executives and technical professionals from around the world and across a wide range of industries. New booth traffic driver opportunities and increased exhibitor visibility elevate your brand in the 500,000 sq. ft. Expo. Show off capabilities, spark high‑value conversations and create connections that translate into real business outcomes.

Sponsor

Sponsorship at Automation Fair amplifies your reach, strengthens your brand and supports your promotional goals at one of the industry’s most influential events. With opportunities at multiple investment levels, sponsors gain visibility through digital, onsite and experiential touchpoints, reaching thousands before, during and after the show. New opportunities include a podcast recording studio and ROKathon. You don’t need to be an exhibitor to take advantage of a sponsorship opportunity.

Exhibit booth and crowds of people at the Automation Fair event

Exhibitor/Sponsor FAQs

Thank you for your interest in the Automation Fair event. To participate as an exhibitor and/or sponsor, you must be a member of the Rockwell Automation PartnerNetwork program. For more information including program requirements, visit our Partner Program webpage. Please be aware that the application process can take several months and new applications may not be completed prior to Automation Fair exhibitor/sponsorship deadlines. The Automation Fair Events team will not redirect, review or approve the applications.

March 17: Exhibit/Sponsorship sales opens
April 30: Deadline to submit for the Call for Speakers
June 16: Sign up for an exhibitor or sponsorship package for early savings and to receive early access to 2027 Chicago opportunities
August 31: Sponsorship sign up deadline; limited available after August 31
September 30: Exhibitor sign up deadline; limited available after September 30