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Winning the Next Phase of Warehouse Automation with Integrated Architecture

Connecting Control, Software, and Data for Automation at Scale
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We look forward to seeing you in the Winning the Next Phase of Warehouse Automation with Integrated Architecture webinar.
Date: Original Event Date:
Time:
Duration: 60 Minutes
Language: English

Overview

Warehouse automation has moved beyond pilots. It is now enterprise infrastructure.

As operations scale to fleet‑wide deployment, success depends on architectures that seamlessly connect control, software, and information. In this webinar, Rockwell Automation and ecosystem partners explore how Integrated Architecture® enables warehouse and logistics organizations to move from point automation to orchestrated, scalable operations.

Learn how a common, standards‑based architecture—spanning intelligent devices, control, software, and data—reduces complexity, accelerates time‑to‑value, and delivers predictable performance at scale. Designed for both partners and end users, this session highlights how aligned execution across the ecosystem turns automation density into competitive advantage.

Futuristic Technology Retail Warehouse: Digitalization and Visualization of Industry 4.0 Process that Analyzes Goods.

What you will learn

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Why warehouse automation is within infrastructure—not experimentation, delivering scalable performance
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How integrated architecture connects automation, software, and information, delivering repeatable ROI
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The functionality of software‑driven orchestration and operational visibility, reducing complexity

Speakers

Michael Greig
Michael Greig
Industry Sales Director, Warehousing & Logistics, Rockwell Automation
Mike Greig is Director of Global Industry Sales for Warehouse & Logistics at Rockwell Automation. He focuses on scaling warehouse automation through integrated control, software, and partner ecosystems, and works closely with OEMs and SIs to deliver large‑scale, data‑driven warehouse and Intra-logistics solutions.
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Michael Lennard
Michael Lennard
Team Lead, Global Industry Consulting WHS, Rockwell Automation
Michael Lennard leads a team of Warehouse & Logistics Industry Consultants focused on transforming supply chain operations through data & technology. With 15 years at Rockwell Automation, he brings a deep background in automation to help customers rethink what's possible.
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Topics: Data Science & Industrial Analytics Digital Transformation Scalable Control & Visualization Warehouse & Fulfillment Automotive & Tire Food & Beverage Drives Distributed Control Systems Human Machine Interface Emulate3D Digital Twin FactoryTalk Optix Studio 5000

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