If you are an OEM who wants to build a differentiator in the market by digitizing service to your customers, this session is for you! ITHENA, a premier Rockwell partner, has created the opportunity for OEMs to help provide digital services capability to their customers in a nimble and cost-efficient manner. This OEM-centric solution (iSERV) enables the monitoring of deployed assets and streamlines aftermarket and services operations. Learn how OEMs are generating additional service-based annual recurring revenue by Performance Monitoring & Remote Collaboration while paving the path to creating new offerings like MaaS (Machine as a Service).