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Press Release | June 15, 2026

Rockwell Automation Announces Igniting Resilience Event in Abu Dhabi Showcasing How Manufacturers Can Build the Future of Industrial Operations

Middle East manufacturers accelerate investment in digital transformation, industrial AI and cyber resilience — key priorities reflected in latest regional research

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Rockwell Automation, the world’s largest company dedicated to industrial automation and digital transformation, today announced its Igniting Resilience event on 24 June in Abu Dhabi, bringing together manufacturing leaders to explore how to build resilient, future-ready operations in an increasingly dynamic environment.

The event focuses on helping organizations strengthen supply chains, improve operational visibility, enhance cybersecurity and leverage digital transformation to respond faster and operate with greater agility. This closely connects with insights from Rockwell Automation’s latest State of Smart Manufacturing report, which highlights the Middle East as the most committed region globally to digital transformation.

“Manufacturers across the Gulf are moving quickly from digital ambition to real-world execution,” said Deniz Dorak, country director, Gulf and north Africa, Rockwell Automation. “Igniting Resilience brings these priorities into focus, showing how organizations can apply technologies such as industrial AI and cybersecurity to strengthen operations and deliver measurable performance improvements.”

According to the report, 98% of manufacturers in the Middle East consider digital transformation essential, with organizations allocating close to 30% of operating budgets to industrial technology. This level of commitment is driving rapid adoption of advanced technologies, including near-universal deployment of artificial intelligence, where 98% of manufacturers are using or planning to use AI and 100% have embraced generative AI.

The event will connect these regional insights with practical use cases. Sessions will explore how industrial AI is enabling a shift from automation to autonomy, how autonomous robotics are transforming operations, and how cybersecurity is evolving into a foundational component of resilient manufacturing environments. These topics reflect broader regional priorities, particularly as 97% of manufacturers continue to invest in cybersecurity and 57% report experiencing at least one cyberattack in the past year.

By uniting these themes, “Igniting Resilience” provides a platform for manufacturers to explore how to accelerate transformation while maintaining operational continuity and resilience.

Published June 15, 2026

About Rockwell Automation

Rockwell Automation, Inc. (NYSE: ROK), is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in Milwaukee, Wisconsin, Rockwell Automation employs approximately 26,000 problem solvers dedicated to our customers in more than 100 countries as of fiscal year end 2025. To learn more about how we are bringing the Connected Enterprise® to life across industrial enterprises, visit www.rockwellautomation.com.

About the Rockwell Automation PartnerNetwork

Rockwell Automation believes we're better together—and we do our part by delivering an expansive, global partner ecosystem of market-leading technology, superior support and services, and an integrated and streamlined approach to business. Succeed on an international scale by utilizing our network's breadth of innovative technologies and services that no single vendor can provide alone. To learn more about how the PartnerNetwork is helping to deliver the value of The Connected Enterprise, visit PartnerNetwork Program.


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Stanley A. Miller
Stanley A. Miller
Head of Public & Analyst Relations for Europe, Middle East and Africa
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