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Automation Today Issue 69 | Executive Message

Turning Challenges to Opportunities

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As vaccination rates increase around the world, helping to combat the COVID-19 pandemic, we can now look to the future and work towards turning challenges to opportunities. Strict travel restrictions and lockdowns across the globe have prompted organizations to re-think their supply chains. As a result, many organizations have turned to digital technologies for business continuity and to generate sustainable revenue.

Now more than ever the gap in productivity between companies incorporating digital initiatives and those yet to leverage digitalization in their operations is growing. The pandemic has prompted new innovations and disrupted traditional ways of doing things.  Businesses are increasingly relying on digital services to serve their customers and differentiate from their competitors.

In manufacturing, these capacities will become even more severely tested, as digital transformation moves from a ‘nice-to-have’ to a ‘must-have’ in the drive for success today. Leading companies are embracing new digital technologies to futureproof their productivity and profitability.

From the latest augmented reality technologies and artificial intelligence to remote monitoring and compliance – the latest IIoT technologies can help you achieve your next competitive advantage.

This issue of Automation Today deep dives into how global leading innovators in the life sciences and consumer packaged goods industries benefit from digitalization initiatives to keep productive during these challenging times.

It features industry topics covering the latest knowledge and insights including: The Power of Innovation in Times of Crisis; Introducing the Digitally Augmented, Multi-Skilled Worker; and, No Time for Downtime.

This issue also includes the latest products and technologies, customer case studies that demonstrate how we help customers address their application challenges and recent company news and events.

I hope you enjoy this issue of Automation Today and that inspires you to embrace innovation to turn your greatest challenges into exciting opportunities.

Stay Safe, stay connected


Scott Wooldridge
Scott Wooldridge
President, Asia Pacific, Rockwell Automation
Scott Wooldridge is president for Asia Pacific. Scott leads the execution of the company's strategy to bring the Connected Enterprise to life, combining our technology and domain expertise to deliver positive business outcomes for our customers. Scott works with his regional leadership team to implement the Asia Pacific growth initiatives and organizational development plans to meet our long-term objectives.
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