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In this ROKStudios conversation, Steve Rackham of Bradman Lake shares his perspective on how manufacturers can design future-proof packaging lines in the face of growing SKU complexity and sustainability demands. He explores how modular, integrated, high-mix capable systems help balance flexibility, uptime and efficiency. The discussion also examines how sustainability considerations and end-to-end “process-to-pallet” thinking are reshaping packaging strategies to enable greater resilience, adaptability and long-term operational performance.