Our Brands

Building Our Legacy of Integrity

Rockwell Automation is built on a strong foundation of integrity. And our reputation for quality, reliability and innovation is represented by the brands our products, software and services carry. As we increase our offerings, we remain keenly focused on enhancing our unique technology differentiation — and delivering integrated, value-added solutions.

Our strategic brands provide the foundation for our product, software and services offering:

Allen-Bradley

Allen-Bradley®

Automation components and integrated control systems.  
Rockwell Software

Rockwell Software®

Information, visualization and control software.
Rockwell Automation

Rockwell Automation®

Solutions and services that complement our product offering – and maximize production throughout the automation lifecycle.
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