Australia Overview

About Us

Helping you do business in Australia

Country Capabilities

Global manufacturers doing business in Australia require seamless integration and support to meet their production needs. Their Original Equipment Manufacturers (OEMs) must be able to supply a wide range of automation solutions. Solutions that meet international quality standards, help lower life-cycle costs and are backed by worldwide support.


Rockwell Automation: Your Link to Success

Today, Rockwell Automation is the preferred automation vendor to many blue chip companies in Australia and around the world. Our wide range of products and services offers End Users, System Integrators and OEMs a way to increase their competitive advantage while meeting specific business objectives.

Draw on Our Experience

Rockwell Automation is a leading supplier of automation and industrial control products and services in Australia and has an infrastructure to meet the needs of customers doing business in this region.

With Sales and Support offices in major cities, our infrastructure includes sales, technical and training capabilities; as well as an important sales and service stock to serve our broad customer base throughout the country.

These capabilities are complemented by a network of local value-added resellers and qualified system integrators.

Our People

Over 200 people focused on supporting our customers are employed throughout Australia, they include:

  • Sales Engineers
  • Inside Sales Specialists
  • Product / Area Managers
  • Technical Support Engineers
  • Consultants
  • Automation and Drive Systems Engineers
  • Project Managers
  • Field Service Engineers
  • Trainee Specialists


Our Capabilities

  • 5 sales and support offices located in Melbourne, Sydney, Adelaide, Brisbane and Perth
  • 2 Authorised Distributors:
    NHP Electrical Engineering Products & 
    Inaco Automation Controls
  • Qualified System Integrators
  • Sales and support of all Rockwell Automation brand products
  • Automation and drive systems manufacturing, engineering and project management
  • Integrated Condition Monitoring Systems
  • Computerised Maintenance Management
  • Start-up and commissioning support
  • 24 hour phone support call centre and field service
  • Service parts exchange, repair centre
  • Customer training
  • Annual maintenance and extended warranty contracts

Engineering Overview

Over 100 people are employed in engineering activities throughout Australia, including more than 50 professional engineers, organised into two groups as follows:

Drive Systems - engineered variable speed drives.
Engineering Solutions - helping our Australian customers implement automation, process and maintenance solutions that provide them a competitive advantage.


Industries Served

  • Food & Beverage
  • Graphic Arts
  • Metals
  • Mining / Materials Handling
  • Plastics
  • Pulp & Paper
  • Automotive
  • Pharmaceuticals
  • Power Generation & Distribution
  • Petrochemical
  • Fibre & Textile
  • Water & Waste Water
  • Expertise in other industries

Bank on a Sound Solution

Built on a firm foundation, Rockwell Automation Australia Ltd is part of Rockwell Automation, a global enterprise. Our suite of leading automation brands includes Allen-Bradley and Rockwell Software.

Brands that provide solutions designed to take you from control to final connection to the load. Automation solutions that meet global quality standards, including ISO 9000 and Europe's CE Mark directives.



In addition to our own innovative solutions and worldwide support, we partner with outside professionals, providing your Australian operation with one of the most flexible systems solution delivery networks available — a comprehensive network that includes global OEM support.

Rockwell Automation Worldwide

  • Headquarters in Milwaukee, Wisconsin, USA
  • Annual sales approx. US$4.0 billion
  • 19,000 employees
  • Represented in 80+ countries
  • 450 Global manufacturing, customer support and sales locations
  • Nearly 5,600 distributors, system integrators and agents
  • 1 in every 5 employees is in the field, specifically charged with serving customer needs


Over 500,000 products, including.....

  • programmable controllers
  • power devices
  • sensors
  • operator interfaces
  • motion control logic devices
  • communication products
  • computerised maintenance management software
  • programming & SCADA software
  • application systems
  • quality management
  • technical support services
  • rotating equipment (motors, mechanical drives)
  • variable frequency AC drives
  • condition monitoring
  • safety controls

We Can Also Offer . . .

  • Support for identifying the right partner / system integrator
  • Coordination of travel plans, customer visits to USA facilities
  • Tailored training, technical support and start-up assistance
  • Expertise in such diverse industries as Food Processing, Forest Products, Plastics, Automotive, Pharmaceuticals, Tyres, Metals, Material Handling, Mining, Water / Wastewater, Power Generation, Printing and Oil & Gas

Considering Australia? Consider Rockwell Automation Australia Ltd

Rockwell Automation is a consistent force throughout the world, so you don't have to worry which continent you're on, what language you speak, or how big — or small — your automation need. Whether you're an end user looking to procure automation products to support your business objectives, or an OEM looking to increase your business opportunities, Rockwell Automation Australia Ltd is a partner you can depend on.

For specific details on how Rockwell Automation can help you do business in Australia, please contact:


    Melbourne Head Office
    (Victoria & Tasmania)
    Rockwell Automation Australia
    841 Mountain Highway
    Victoria 3153
    Tel: 61-3-9757-1111
    Fax: 61-3-9729-418
    Sydney Office
    Sales & Drive Systems Manufacturing
    (New South Wales)
    Rockwell Automation Australia
    32 Sirius Road
    PO Box 312
    Lane Cove NSW 2066
    Tel: 61-2-9428-7222
    Fax: 61-2-9428-2100
    Brisbane Office
    Rockwell Automation Australia
    Unit 4, 8 Metroplex Avenue
    Murarrie Qld 4172
    Tel: 61-7-3399-0100
    Fax: 61-7-3399-8082
    Perth Office
    (Western Australia)
    Rockwell Automation Australia
    Unit 1, 47 McCoy Street
    Myaree WA 6154
    P.O. Box 1184
    Western Australia 6154
    Tel: 61-8-9333-5800
    Fax: 61-8-9317-3409
    Adelaide Office
    (South Australia & Northern Territory)
    Rockwell Automation Australia
    Wellington Centre
    2 Portrush Road
    South Australia 5070
    Tel: 61-8-8365-4000
    Fax: 61-8-8365-0322